Wednesday, July 8, 2009

SACH KA SAMNA ON STAR PLUS



Sach Ka Samna is the Indian version of The Moment of Truth, the show that rocked America will air on Star plus from July 15 at 10pm.

STAR today announced the upcoming launch of Sach Ka Saamna, the Hindi version of Moment of Truth, on its leading Indian Hindi general entertainment channel, STAR PLUS. The mega game show will debut on July 15, Mon – Fri at 10:00pm (UAE TIME). It offers a grand prize of Rs 1 crore (US$205,000) to any participant who can answer all of the 20 questions they face honestly.

Sach Ka Saamna will be hosted by film and television star Rajeev Khandelwal. The program represents a homecoming for Khandelwal, who first burst into living rooms across India on STAR PLUS’ blockbuster serial Kahiin To Hoga in 2003. Sach Ka Saamna will follow the format of its hit U.S. predecessor, Moment of Truth, which made headlines across the world for encouraging participants to reveal uncomfortable truths about their lives. The U.S. version had developed a significant following in India on STAR’s English language general entertainment channel, STAR WORLD.

Commenting on the launch of the show Mr. Sumantra Dutta, Country Head for STAR Middle East, Pakistan and Africa, said, “Sach Ka Saamna is a truly innovative program that gives participants the chance to bare their souls and reveal hidden secrets in a quest to win a large cash prize. I have full confidence that our viewers will make a connection with this engaging new show, further cementing STAR PLUS’ position as the preferred destination for blockbuster Hindi-language programming in the Middle East.”

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